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Title: 以創意、創新行為與創業人格的關係探討 創業成功因素
Authors: 陳為均
賴錦源
陳俞婷
蔡博鈞
張景貿
Contributors: 人力資源發展系
Keywords: 創新行為
創意
人格特質
創業成功
Date: 2012-01
Issue Date: 2013-07-23T07:15:49Z
Abstract: 本研究以創新行為、創意與創業人格特質的關係探討創業成功因素,採問卷調查法,針對相關創業協會為母群體進行立意取樣,回收 200 份問卷。統計方法採用敘述統計法、信度分析、迴歸分析、相關係數分析。
研究結果顯示,創業主的創新行為會正向影響創業成功,創業主的創意會正向影響創業成功,創意是創新行為與創業成功關係之中介變項,人格特質對創業成功有正向影響,以上四個假設結果皆為成立,結論與建議一併於文中討論。
Appears in Collections:[Department of Human Resource Management and Development / Graduate Institute] Monograph

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